The Brand

Window display with the word 'bayboy' in large black letters and 'BB' below it, with reflections of buildings and street scene in the glass.
A woman in a swimsuit and sunglasses sitting on the bow of a boat, with a marina filled with boats and houses in the background.
A woman in sunglasses and a bikini top standing beside lounge chairs next to a stone wall and tropical plants.
  • Personal styling brand and fashion house established in 2022.

    Based in Newport Beach, we build wardrobes with timeless pieces, the kind that have mattered for generations, and always will. Our aesthetic lives in contrast: polish with grit, grace with presence, tradition reimagined for today. Every look is modern, but grounded in class.

    We believe class still matters, maybe now more than ever.

  • Your support helps keep bayboy grounded in taste, care, and class. Thank you for believing in the vision and standing with us from the start.

3% Cover the Fee